Eicher Motors

1) Company overview

Eicher Motors Ltd was incorporated in 1982 although its seeds were sown way back in 1948. The Goodearth Company was formed for the service and distribution of the imported tractors.

1959 saw the birth of Eicher Tractor Corporation of India private limited. Since its inception, the firm has struck meaningful deals and joint ventures to come up with quality products. In its very first year, an alliance was set up with the Japanese automobile giant Mistubishi which served a great deal to the company to hone the technical skills. The expertise of the organization lies in the segments of fuel efficient buses, trucks and motorcycles. Various strategic alliances have given birth to immortal brands.


In 1993 it acquired a whopping 60% stake in Royal Enfield. This proved to be the gate way to an array of quality motorcycles in the medium size segment. VE Commercial vehicles limited was the outcome of the Eicher Motors Ltd and the Volvo group. All the Eicher branded trucks and buses, engineering and design services comes under the purview of VE Commercial. Another venture with the Polaris Industries resulted in the formation of Eicher Polaris. This strategic alliance has resulted in addition of a new feather to the cap.

Manufacturing Units

The company has now got a separate arm to design, develop and manufacture personal vehicles. A plant has also been set up in Jaipur, Rajasthan. The company has modernized the paradigm of business by providing the latest technology instilled commercial vehicles.


Constant upgradation of the technological resources has been instrumental for the success. The organization have also invested in diverse areas such as the management consultancy service and customized engineering. 2013 marked a red letter year for the company with the annual sales crossing Rupees 7000 crores.

2) Products

The company produces the best quality trucks, the most fuel efficient buses, the branded motorcycles through one of its subsidiary and the engines which posess lesser vibration than the others. The business units of the company comprises of Eicher buses and trucks, Volvo trucks India, Eicher engineering components, Eicher engineering solutions, VE powertrain and Eicher goodearth. One of the most renowned brands of motorcycle, the Royal Enfield also comes under the roof of the organization.

3) Awards and recognition

The organization has bagged many eminent awards amongst which the most prestigious and unique is the one it received for the film on "Safe transportation of hazardous goods". The distinct feat was achieved for two consecutive years. It was conducted by Laser Europe, a member of the United Nations road safety collaboration. The film was conceptualized keeping in mind the journey of the drivers who transport hazardous materials but do not know about the handling procedures of those materials. The film was made to create awareness and this noble intent of the company was awarded.

4) Career

What really does a hard working aspiring individual want from an organization? Eicher Motors Limited provides all the attributes to its employees. Nice working environment, sumptuous training programs, handsome remunerations and many such factors contribute towards the popularity and acceptability of the organization as an employer.